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Data Broker's Data Breach: 100M+ Records Stolen and Put Up for Sale




A recent data breach has exposed over 100 million records of people's contact details and employment information, which have been stolen or obtained from a data broker and put up for sale by a miscreant. The data includes corporate email addresses, physical addresses, phone numbers, names of employers, job titles, and links to LinkedIn and other social media profiles.

The breach raises questions about the security measures in place to protect sensitive information and the potential consequences for individuals whose personal data has been compromised. This article provides a detailed analysis of the incident, highlighting the importance of data protection and the need for organizations to prioritize transparency, accountability, and robust security measures to prevent similar breaches in the future.



  • Data breach exposes over 100 million records of people's contact details and employment information.
  • Pure Incubation data broker claims to generate leads from publicly available identifiers, but a recent breach suggests otherwise.
  • The breach highlights the potential risks associated with data brokerage and the need for greater oversight and regulation.
  • Companies like Pure Incubation must prioritize data protection and implement robust security protocols to prevent similar incidents in the future.
  • Data breaches are becoming increasingly common, emphasizing the importance of transparency, accountability, and robust security measures.



  • A recent data breach has exposed over 100 million records of people's contact details and employment information, which have been stolen or obtained from a data broker and put up for sale by a miscreant. The underworld merchant, using the handle KryptonZambie, has posted the data on a cybercrime forum, offering 100,000 records as a sample for interested buyers, with the entire dataset estimated to be around 183 million records.

    According to reports, the data includes people's corporate email addresses, physical addresses, phone numbers, names of employers, job titles, and links to LinkedIn and other social media profiles. The data broker involved in this incident is Pure Incubation, which claims to generate leads for a future-proof sales and marketing funnel by scraping people's publicly available identifiers from various sources.

    The company has stated that it processes publicly available business contact information and does not collect, store, or process consumer data or any type of credential information. However, the recent breach suggests that some older Pure Incubation data could have been shared by or hacked from a contractor or publisher partner.

    It is worth noting that DemandScience, the parent company of Pure Incubation, offers an opt-out option for individuals living in California. Despite this, the recent breach highlights the potential risks associated with data brokerage and the need for greater oversight and regulation.

    The data has been added to several security incident databases, including Have I Been Pwned, which is tracking the sale of at least 122 million unique email addresses scooped up by Pure Incubation. Troy Hunt, founder of HIBP, reported that he found a decade-old email address and an incorrect job title in his own data.

    The incident also raises questions about the security measures in place to protect sensitive information and the potential consequences for individuals whose personal data has been compromised. As such, it is essential for companies like Pure Incubation to prioritize data protection and implement robust security protocols to prevent similar incidents in the future.

    In related news, other data breaches have been reported recently, including a breach of national public data files which led to bankruptcy, another breach involving Florida's data broker, and a case involving an Air National Guardsman who was arrested for splashing classified documents on Discord.

    These incidents highlight the importance of data protection and the need for individuals and organizations to take proactive steps to safeguard their personal information. As the use of data brokerage continues to grow, it is crucial that we prioritize transparency, accountability, and robust security measures to prevent similar breaches in the future.



    Related Information:

  • https://go.theregister.com/feed/www.theregister.com/2024/11/13/demandscience_data/

  • https://www.theregister.com/2024/11/13/demandscience_data/

  • https://forums.theregister.com/forum/all/2024/11/13/demandscience_data/


  • Published: Wed Nov 13 22:45:46 2024 by llama3.2 3B Q4_K_M













         


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